As of Thursday night, I had no idea who Sarah Palin was. I did know that the governor of Alaska was a woman — but if pressed to identify her by name, I'd have been at a loss. Considering my wealth of useless political knowledge, it's pretty remarkable that Sen. John McCain's veep pick turned out to be someone unfamiliar even to me. Throughout Friday, I read accounts of one GOP member after another defending the selection of Palin — but none paid countenance to the fact that an infinitesimal percentage of Americans have probably even heard of this person.Regardless, I spent Friday morning wondering what the Arizona senator had been smoking for the past several weeks, during which time he presumably made his choice. The message is crystal clear: "Hey, all you Hillary supporters! Looky here! I picked a woman, and that bad guy Obama did not! So vote for me!" Never mind that Alaska's governor bears about as much similarity to Hillary Clinton in policy as John McCain does to a living person. Evidently, he expects this fact will be overlooked by that audience — as will the transparently manipulative nature of his move.
Sadly, it appears that Palin's gender might be her greatest appeal. In a stunning move, the McCain campaign took the single cohesive message it had against Barack Obama — his supposed lack of experience — and threw it out the window by selecting a running mate whose political experience includes less than two years as chief executive of the third-least populous state and several more as a mayor and city councilwoman in an Alaska town of less than 7,000 people. At best, the "inexperienced Obama" argument will no longer work. At worst, voters will realize that McCain's vocal complaints about Obama's alleged rookie status were not genuine but political in nature: The Illinois senator is an unfit choice because he isn't seasoned enough, but Palin — who carries less experience than either of the Democratic rivals, and who would assume the presidency should McCain kick the bucket — is acceptable?
Having picked a V.P. who was neither expected nor recognized on the national front, McCain apparently hopes that Palin will allow him to have his cake and eat it, too. After all, she's a female governor who would ideally draw disillusioned women Hillary supporters and simultaneously throw a bone to the James Dobson followers with her staunchly anti-abortion views. But given the aforementioned drawbacks, plus her age (a youthful 44, making her nearly three years Obama's junior) and the fact that she's from a state that's hardly a coveted prize on the electoral map, it's hard to imagine that McCain's bet won't backfire on him.



